About the devlog
shipsmall.blog is a public log of one person's small software projects — mostly the honest, unromantic parts: the pricing experiments that failed, the deployments that broke, the invoices that eventually got paid.
Written by Alex Ridge, an independent software engineer who has, over the past few years, launched about a dozen small tools of the "solves one specific person's problem" variety. Some of them make a few hundred dollars a month. Some of them make nothing. All of them show up here.
What the log is about
- Weekly-ish devlog entries: what shipped, what broke, what the numbers actually did.
- Occasional deep dives on infrastructure, pricing and small-tool operations.
- Zero motivational content. If you are looking for "how I hit $30k MRR in 90 days" — this is not that.
What it is not about
- Big rounds. Nobody here is fundraising.
- Vaporware. Only shipped things are written about.
- Guesses. If a number is here, it is my number. If a claim is here, I have tried it.
Colophon
A folder of static HTML files, served by nginx from a $12 VPS. No trackers, no comments section, no dark pattern. If you find a typo, please write in.